Friday, 12 February 2016

Evaluation Q5 write up and recording link

  

 5. How did you attract/address your audience?

We addressed our audience by researching what certain age groups prefer what genres. We did this through questionnaires and looking online. Our questionnaire showed that the majority of people aged 16/17 preferred the horror genre. Online also showed this and films such as The Woman in Black were very popular with this particular age group. We carried out a questionnaire to see what people like to see in psychological horrors the most popular answers were the ones we included in our production so we know that it would attract a mass audience. We have made our product appealing to the audience through the music as it builds tension throughout the sequence and therefore uses the gratification theory through entertainment and increases the scare factor. Which is the whole point of a horror film and what people what to see. Our narrative of there being a mystery to solve has attracted the audience as there is an enigma code that the audience need to work out which makes the product more interesting and tense, this is Roland Barthes theory. This is Stuart Halls reception theory through dominance as it is what the audience want to see in a film so they can enjoy it. Also there are binary opposites between the murderer and and protagonist. Our titles inform the audience of the product and genre as it is big, bold and distorted like something psychological, dangerous and unusual is going to happen. The font is also all white which portrays the binary opposites of the good and the bad and because the font is distorted and flickers shows problems arise and the evil that may occur, therefore representing the genre of a psychological horror. This makes it clear to the audience our genre which is what is expected as in our research we found that audiences prefer for it to be clear of the genre.
 
Our characters have represented the genre through the victim being stereo-typically a young girl and the murderer being an older man which is conventional in psychological horrors such as psycho. This would appeal to the audience as it is something they are comfortable with and so would expect, therefore uses and gratification theory. Our mise-en-scene has attracted the audience as the setting is mostly outside in a forest area which is a place that creates the scare factor as it can be seen as dark and mysterious. This is also Stuart Halls reception theory as majority of our target audience agree this is a good setting for the film, as we found in our questionnaire we carried out.

During filming we illustrated the law of thirds through the positioning of the characters which allows the audience to focus on the characters. The lighting is quite light in most scenes despite the fact the character is in a forest area, allowing the audience to see clearly and spot the unordinary things that go on. This further shows its not a normal occurrence that it is a dream that is meant to be distorted. We met audience expectations by using the right music, the questionnaire we carried out after the production asked if the music fitted in with our genre and increased fear within the audience and our answers all agreed that it did. Some also said that it especially complements the actions and shots used in the film. Our use of editing has attracted the audience as it fits in with the convention of the horror genre through the use of effects such as cross dissolve and dip to black. The use of a birds eye view shot attracted the audience as it creates a visual enigma that was confusing to the audience. This is because the wide birds eye view shot shows Lauren waking up in the middle of the field completely isolated heightening her vulnerability. 




No comments:

Post a Comment